Author: Chilliprinting

Imagine the scenario: You’ve got a custom poster print campaign all lined up and your design looks great. You’ve studied your target audience and where you want to distribute your flyers and hang up your posters to bring in the most customers. You’re getting good feedback from the people you’ve showed the posters. And now it’s time to make a few hundred copies and get your event or business’s name out there. So what kind of paper do you want to print on? Should you use a gloss finish or a matte finish? Blue back paper or non blue back…

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What all of these print products have in common is they are economical. And also efficient to promote your product, brand, event or anything else. This makes them very attractive options for small businesses. So do start-ups and other organizations that need to be very careful with their budget when targeting a specific regional audience. To get the most out of these print products, we recommend you to consider combining them. With custom posters in order to launch a powerful guerilla marketing campaign. Additionally, don’t forget to track the ROI of your print products. And add promotional coupon codes and…

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Posters came into use in the mid 1800’s when lithography became a more cost effective printing process. We didn’t see them grow in popularity until mass production was able to perfect the art of reproductive printing until the late 19th Century. And then the practice of poster making became widespread, especially to sell products. Posters are different than other art mediums because they are generally made up of both graphic and text elements. One of the appeals of poster media for artists is that the graphic can be eye catching and artistic. While the text is usually informative or can…

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Posters are a relatively new phenomenon that started in the late 19th century. Mass production made it possible to create posters cheaply for commercial and artistic purposes. Eventually they have become a staple in our everyday lives after only a few decades. We’ve gathered a few successful posters that we consider are some of the greatest ever. What goes into the decision for making the list? Impact, creativity, innovation and lasting appeal on viewers. If you want to learn more about designing a great poster, please check out our blog and if you want to learn how to find a…

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Even in today’s digital-driven world, posters are still one of the most powerful. And also a popular method for marketing your business, opportunity or event. In the midst of the digitalization. Rush of building cool websites, being active on social media and trying to hack Google’s search engines. We still see posters all around us in our everyday lives. That is for a reason: small and medium sized enterprises that target a regional market can achieve surprisingly good results through poster advertisement; global companies can send sales figures skyrocketing through flyer posting or other guerilla marketing campaigns. Moreover, we all know that any…

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Flyers can be one of the most lucrative forms of marketing for any small business. They’re cheap, easy to make, and you can target your public market en masse any time. Any company that does them right can see a huge boost to business immediately. Especially if you use them as part of a guerilla marketing strategy. However, because they are so cheap and effective, many companies are producing way too much of them. In fact, many firms still believe that raising the quantity of flyers will always generate more business. Of course, this is wrong and only leads to…

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Posters are one of the most cost effective ways to get new customers and raise your brand awareness. Great posters are memorable, to the point, and create instant connections with potential customers. They also allow you to get creative with your marketing plans. Smart brands use posters to leverage unique guerilla marketing tactics in their promotional campaigns. Furthermore, posters are proving to stay relevant even in the digital age. Especially as we discover new ways to incorporate online channels and track the ROI of your poster marketing campaign. However, one critical element of poster design and production has actually gotten…

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“We don’t have enough money for a big marketing campaign, but we really want to get noticed”. This is the challenge that so many small businesses encounter every day so how can small businesses get noticed while keeping their marketing budgets modest? Small businesses have small marketing budgets and traditional campaigns like billboards and tv commercials can be too costly. Just because a bigger or more established company uses these doesn’t mean that you have to too. Instead of investing chunks of money in traditional marketing campaigns, small businesses are finding ways to invest their creativity and reap the benefits.…

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Are you looking for a way to measure social impact and corporate social responsibility across the world? The Good Cards is an app that measures the impact of good deeds from individual citizens across the globe. The Good Cards is a real life game that’s all about humanity, good deeds, spreading happiness and kindness. The gamification of positive inspiration allows us to look at the quality of the deed and how that interacts with the momentum of a future act of kindness. Why? The Good Cards is important because the positive interactions and the results of good deeds will help…

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Whether you are the owner of a small real estate agency or a photographer, print marketing is one of the most important mediums to grow your brand awareness and bring in new customers, . You can read about a great restaurant online, but until you’re there, experience the atmosphere, smell the food, and start eating you won’t know whether it’s good or not. Reading about food and actually tasting it are two very different ways of experiencing the restaurant; one is just visual through a screen and the other is a physical experience. Print media is a more physical medium…

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Oscar season has arrived!!! Are you excited? We’re excited! Can you tell? The Oscars is when the Academy of Motion Picture Arts and Sciences comes together and votes on the best films of the past year. They break out the red carpet, dress to the nines, throw a huge awards ceremony, and vote for the best acting performances, best special effects, best screenplay etc… We’ve reached out a few times asking for a new revolutionary category; BEST MOVIE POSTER! Now, no one from the Academy has responded to our voicemails yet but maybe with your help *wink wink* we can…

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Most of us grew up with posters hanging in our rooms and we’re used to seeing them as advertisements hung around the city. However, as fine art prints are becoming more common, most casual consumers still don’t know the difference between the two or know when to opt for one versus the other. We see the option for fine print in the store and it usually has a higher price tag; but why is that exactly? Fine art printing has become more popular and consumers are slowly shifting away from traditional posters as their needs are changing. So what is fine…

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